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REACHING OUT

St. AUGUSTINE'S CHURCH NEWSLETTER Winter 2006 NO 64

A Glass Half Empty

As Christmas approaches it's the season to be jolly, it's party time!  There's only one thing worse than a glass half empty during the festive season, and that's when your glass is completely empty and you are left propping up the bar on your own because everyone else has gone home - but that's another story!

Not so strange then that the Church of England has taken a rather quirky turn in it's Christmas advertising; in an attempt to put the 'spirit' back in to Christmas it has produced an advert of the face of Jesus as some kind of apparition patterned in the froth on the inside of an empty beer glass, accompanied by the words 'Where will you find him?'  The advert is particularly targeted at the young and is intended to illustrate the spiritual empiness of the traditional party season and offer Jesus and the Church as a credible alternative - midnight mass or one last oint can be a hard choice!  The advert also draws on a worldwide trend for finding holy images in everyday objects, a cross in a potato, Jesus on a pizza, the Virgin Mary on a toasted sandwich; the mind boggles, a visit to the local take away could turn into a whole new religious experience!

The 'Big, Bulky, Anglican' website described the advertising campaign as sickening and the 'ad' obtuse.  I am not sure, for there may come for many that moment when the party is over, when the awful reality of life stares us in the face and we wonder where its all leasing, one too many doesn't always cheer us up, even at Christmas.  Indeed life will look just the same, if not worse, when we wake up the next morning to face another day.

It may well be at a moment like this that a person needs to find Jesus, for his gospel 'reaches the parts that other gospels may not.'  Certainly the Church needs to encourage people to find Jesus, but may be a more direct campaign to put the Christ back into Christmas would be a more useful exercise in a society where there seems to be an increasingly hardened campaign to remove all religion from public life, whether that be wearing a cross around the neck, or wearing a turban, or keeping our faith schools.  I even heard Elton John calling for the abolition of public religion beacuse he says it lacks compassion.  For goodness sake, Jesus died on the cross for love of all human kind, or perhaps he really was just a perverted masochist?  Perhaps we should just close all our churches this Christmas and sit back with a copy of Richard Dawkins' 'The God delusion', the hottest book this festive yule.  Some of us are not quite ready to give up and give in to the secularists who tell us there is a huge unbelieving constituency in this country.  Rather we invite you to come to church this Christmas to celebrate the birth of a child whose whole life was to be a testimony to the God who loves us, a message of love not just for when the glass is empty, but for every single moment of our human existance.

A truly happy Christmass to you all


Father Keith

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